This year, I’ll be talking about my experience with publishing and promoting The Black Lens, especially when it comes to public relations. I’m also going to be pitching my new novel to literary agents in their live Pitch Slam event. Here’s a brief summary of my presentation:
How to Craft the Perfect Media Pitch
Reporters are a lot like agents—they love a good story. But convincing them to cover your book requires a strategic and newsworthy hook that must go beyond writing a simple press release. This article will teach you how to craft the perfect media pitch for a wide variety of target audiences, including local reporters, feature editors and book bloggers.
A related article will also appear in the October publication of Writer’s Digest magazine, which reaches about 70,000 subscribers across the country. The article will be in their regular indieLAB column that follows trends in the self-publishing business.
Last year, my wife and I attended the conference because I was invited to give two talks, one about how to research like a reporter and the other about how to self-publish an e-book.
Learn more about the conference here.